WhatsApp Communication Policy

WhatsApp Communication Policy

Desaii Advertising
Effective Date: 01 / 07 / 2018

Desaii Advertising (“Desaii Advertising”, “we”, “us”, or “our”) uses WhatsApp as one of its communication channels to communicate with clients, prospective clients, vendors, partners and website visitors.

This WhatsApp Communication Policy explains how we use WhatsApp for business communication and how information voluntarily provided through WhatsApp may be handled.

This Policy should be read together with our Privacy Policy and Terms & Conditions.

1. Purpose of WhatsApp Communication

We may use WhatsApp to:

  • Respond to advertising and marketing enquiries

  • Provide information about our advertising services

  • Discuss outdoor, print, radio, TV, cinema and promotional advertising requirements

  • Communicate with existing clients

  • Discuss campaigns, media plans and advertising requirements

  • Share quotations, proposals and other business information

  • Coordinate meetings and appointments

  • Confirm project-related information

  • Communicate about ongoing advertising campaigns

  • Provide customer support

  • Respond to requests submitted through our website

  • Send service-related updates where appropriate

2. Voluntary Communication

Our website may provide a WhatsApp button or link that allows you to start a conversation with Desaii Advertising.

When you click the WhatsApp button and send us a message, you voluntarily choose to communicate with us through WhatsApp.

The information you provide in that conversation may be processed for the purpose of responding to your enquiry, providing requested services, managing business communication or handling your request.

3. Information We May Receive

Depending on your interaction with us, we may receive information such as:

  • Name

  • Mobile phone number

  • WhatsApp profile information made available to us

  • Company or organisation name

  • Email address, if voluntarily provided

  • Advertising requirements

  • Campaign details

  • Business information

  • Location or target market information

  • Budget information voluntarily provided for an advertising enquiry

  • Messages and documents sent to us

  • Images, videos, artwork or other files voluntarily shared

  • Appointment or meeting details

  • Other information that you voluntarily provide during the conversation

Please provide only information that is reasonably necessary for your enquiry or business requirement.

4. Use of Information

Information received through WhatsApp may be used to:

  • Understand your advertising requirements

  • Prepare quotations and proposals

  • Provide information about our services

  • Plan advertising campaigns

  • Coordinate advertising placements

  • Communicate with you regarding ongoing projects

  • Provide customer support

  • Schedule meetings

  • Maintain business records

  • Process or coordinate transactions where applicable

  • Improve our services and communication

  • Respond to complaints or requests

  • Comply with applicable legal obligations

We will not intentionally use information collected through WhatsApp for an unrelated purpose unless permitted or required by applicable law.

5. Advertising and Promotional Communication

Where permitted by applicable law and where appropriate consent or another lawful basis exists, Desaii Advertising may use contact information to communicate information about:

  • Advertising services

  • New services

  • Promotional offers

  • Campaign opportunities

  • Media opportunities

  • Industry updates

  • Other business-related services

You may request that we stop sending promotional communications through WhatsApp.

To opt out, you may send a message such as:

“STOP”

or contact us using the details provided below.

6. Third-Party Platform

WhatsApp is operated by a third party.

When you communicate with Desaii Advertising through WhatsApp, your use of the WhatsApp service is also subject to WhatsApp’s own terms, privacy policy and technical systems.

Desaii Advertising does not control the independent operation, security, infrastructure or data-processing practices of WhatsApp.

We recommend reviewing WhatsApp’s applicable privacy information before using the platform.

7. Business and Confidential Information

Clients should exercise appropriate caution when sending confidential business information through WhatsApp.

Where possible, avoid sending:

  • Passwords

  • Banking PINs

  • Credit/debit card credentials

  • Authentication codes

  • Unnecessary identity documents

  • Highly confidential business information that is not required for the enquiry

Where confidential project information is required, Desaii Advertising may recommend an alternative communication or file-sharing method.

8. Documents, Artwork and Media Files

Clients may voluntarily send advertising materials through WhatsApp, including:

  • Logos

  • Artwork

  • Advertisements

  • Images

  • Videos

  • Campaign briefs

  • Brand guidelines

  • Creative files

  • Text and advertising copy

Clients are responsible for ensuring that they have the necessary rights, licences and permissions to provide such materials to Desaii Advertising.

Submitting content to us does not transfer ownership of intellectual property unless expressly agreed in writing.

9. Accuracy of Information

Clients and prospective clients should provide accurate and up-to-date information when communicating with us.

Desaii Advertising is not responsible for delays, errors or campaign issues resulting from inaccurate, incomplete or outdated information supplied by a client or prospective client.

10. WhatsApp Does Not Automatically Confirm an Order

Sending a WhatsApp message does not automatically constitute:

  • Acceptance of a quotation

  • Confirmation of an advertising booking

  • Confirmation of media space

  • Approval of artwork

  • Acceptance of campaign terms

  • Confirmation of payment

  • Execution of a contract

A booking, campaign or service will be considered confirmed only when the applicable commercial requirements have been completed and confirmation has been provided by Desaii Advertising through an appropriate channel.

11. Advertising Campaign Communication

WhatsApp may be used to discuss campaign requirements, but final campaign details may be subject to:

  • Written approval

  • Client confirmation

  • Media availability

  • Payment terms

  • Applicable advertising platform requirements

  • Publisher or media-owner requirements

  • Technical specifications

  • Government or regulatory requirements

  • Other agreed commercial terms

Where necessary, Desaii Advertising may request formal approval by email or another documented method.

12. Personal Data and Privacy

Personal information received through WhatsApp may be handled in accordance with our Privacy Policy and applicable Indian data-protection requirements.

The Digital Personal Data Protection Act, 2023 establishes a framework for processing digital personal data for lawful purposes. Its commencement is being implemented in phases under the Central Government’s notification.

Desaii Advertising will apply its privacy and data-handling practices according to the provisions applicable to the relevant processing activity and time.

13. Data Retention

Information received through WhatsApp may be retained for as long as reasonably necessary for:

  • Providing requested services

  • Managing client relationships

  • Maintaining business records

  • Accounting and financial purposes

  • Legal and regulatory compliance

  • Resolving disputes

  • Protecting our legitimate business interests

  • Maintaining records of advertising campaigns

When information is no longer required and there is no legal or legitimate reason to retain it, reasonable steps may be taken to delete or securely dispose of it.

14. Data Deletion and Privacy Requests

If you wish to request deletion of personal information held by Desaii Advertising, or if you have a privacy-related request, you may contact us at:

Email: desaiiadvertising@gmail.com

Please include sufficient information to help us identify the relevant data or communication.

Deletion requests may be subject to applicable legal, contractual, accounting, regulatory or legitimate business-retention requirements.

Information independently held by WhatsApp or another third-party platform may be subject to that platform’s own policies and procedures.

15. Security

Desaii Advertising takes reasonable measures to protect information under its control.

However, no electronic communication system or internet-based platform can be guaranteed to be completely secure.

Users should therefore exercise reasonable caution when sending confidential or sensitive information through WhatsApp.

16. Response Times

WhatsApp is a communication channel and does not guarantee an immediate response.

Response times may vary depending on:

  • Business hours

  • Staff availability

  • Nature of the enquiry

  • Campaign requirements

  • Technical issues

  • Public holidays

  • Volume of enquiries

Urgent business matters should also be communicated through the appropriate contact channel.

17. Unsolicited or Abusive Messages

Desaii Advertising reserves the right to restrict or stop communication with users who:

  • Send spam

  • Send fraudulent messages

  • Impersonate another person or organisation

  • Send abusive or threatening messages

  • Repeatedly send irrelevant messages

  • Attempt to distribute malware or malicious files

  • Misuse the WhatsApp communication channel

18. Changes to This Policy

Desaii Advertising may update this WhatsApp Communication Policy from time to time to reflect changes in our communication practices, technology, services or applicable legal requirements.

The updated version will be published on our website with a revised effective date.

19. Contact Us

Desaii Advertising

Email: desaiiadvertising@gmail.com

Website: www.desaiiadvertising.com

Telephone: +91 6351352153

For WhatsApp-related privacy requests, consent withdrawal, data deletion requests or complaints, please contact us using the above email address.

20. Acceptance

By voluntarily initiating communication with Desaii Advertising through WhatsApp, you acknowledge that:

  1. You have chosen to communicate with us through WhatsApp.

  2. Information voluntarily provided by you may be processed for responding to your enquiry or providing requested services.

  3. WhatsApp is a third-party communication platform and its own terms and privacy practices also apply.

  4. You should avoid sending unnecessary confidential or sensitive information through WhatsApp.

  5. You may contact Desaii Advertising regarding applicable privacy, data deletion or communication preferences.